The Generation Green (TGG) campaign focused on creating a generation of Nepali youths, committed to sustainable development and biodiversity conservation that effectively engages and influences the wider stakeholders in conservation. Education and empowerment are key focus areas of the campaign, which opened up opportunities for the TGG members to engage in learning in order to build sustainable lifestyles. This program helped the youths in understanding environment, conservation, sustainable development as well as developed their skill in proposal development, implementation, network building, and many other skills.